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December 2, 2017
COST-EFFECTIVE TECHNIQUES TO BUILD YOUR SPECIALTY PRACTICE
Dr. Lee Sheldon, DMD and Danyel Joyner


UNDERSTANDING LEGAL TOOLS: THE KEYS TO LAWSUIT PREVENTION AND TAX REDUCTION
Leland McKay


LOCATION
MERCY CORPS EVENT SPACES
45 SW Ankeny Street
Portland, OR 97204

PROGRAM
Download Brochure
3.5 CE Units

Saturday, December 2, 2017
8:30 am - 8:30 am Exhibits and Registration
8:30am - 10:00 am Lee Sheldon and Danyel Joyner
10:00 am - 10:30 am Break
10:30 am - 11:30 am Lee Sheldon and Danyel Joyner
11:30 am -12:00 pm Break
12:00 pm - 1:00 pm Leland McKay


COURSE PRICING
Package Cost
Dentist WSP Member $79
Staff WSP Member $49
Full-time Student $39
Dentist Non-Member $99
Staff Non-Member $69

Click here to Register





Anaheim Sponsors and Exhibitors








COURSES
COST-EFFECTIVE TECHNIQUES TO BUILD YOUR SPECIALTY PRACTICE
LEE SHELDON, DMD AND DANYEL JOYNER

Course Description

The periodontist is facing new challenges in the dental marketplace. Competition from corporate entities, pharmaceuticals, and from general dentists themselves is reducing not only the business of the periodontal practice, but also the predictability to dental care that the periodontist can give to the patient. The dental implant center advertises a singular solution for patients with complex dental problems. The integrity of dental care is deteriorating as patients are kept from the periodontist until it is often too late for treatment.

Learning Objectives

•  The Seven Vital Steps from Patient Acquisition to Treatment
Acceptance
•  How to Differentiate Yourself from the Low-Priced Competition
•  The Three Tactics You Can Take Now to Market Your Practice

ABOUT LEE N. SHELDON, DMD AND DANYEL JOYNER
Founders of the American Association of Independent Periodontists
Dr. Lee Sheldon is a practicing periodontist in Melbourne, Florida. Together with his office manager, Danyel Joyner, he has successfully created a practice where patients seek his counsel first. He then can refer to the best restorative dentists to create the ideal treatment for their patients. This lecture not only shows effective practice building tools, it shows methods by which the patient can discover the periodontist as the vital doctor for treatment of periodontitis and helping patients with complex dental needs.

Dr. Sheldon and Ms. Joyner have spoken at the last two AAP meetings in Boston and San Diego, the Seattle Study Club, the board of the North American Society of Periodontists, and several state and regional meetings. They are the authors of the book, The Perio Dilemma…
How to Thrive Now.



UNDERSTANDING LEGAL TOOLS: THE KEYS TO LAWSUIT PREVENTION AND TAX REDUCTION
LELAND MCKAY

Course Description
Rule # 1: Lawsuits Are Always About The Money. Safe Assets, High Risk Assets, Inside Assets, Outside Assets, Legal Entity, Administrative Entities, Sole Proprietorship, S – Corp., C – Corp., Partnerships, LLCs, Living Trusts, Titled property, Personal property, Lawsuits, Lawsuit Epidemic in the USA, Sources of Lawsuits, Vicarious liability, Partnerships, Your own mistakes, Delayed discovery, The Family Limited Partnership is the answer, The history, How it works, General Partner Total Control/Liability, 1% Ownership, Limited Partner No Control/Liability, 99% Ownership, The Charging Order, Inside / Outside, Any entity or individual creating a lawsuit can be sued, Asset protective entities will protect from an outside lawsuit and cannot be pierced if the entity is created properly, The same protection does not apply to an individual, High risk assets must be placed in separate asset protective entities in order to shield them from lawsuits, Rock Solid Asset Protection Implementation, Only .05% of all attorneys claim to asset protection as a specialty of their practice. Many attorneys will create entities without the proper knowledge of how they work and how they protect assets. This often creates difficulties for defendants who think their assets are protected, but do not realize they are almost always vulnerable. The cost of entity structuring is inconsistent with both the knowledge of the legal professional and the amount of work they have to do.


Learning Objectives

•  Maintain the focus of their medical practice on improved patient care rather than malpractice defense.
•  Structure their practices for lawsuit protection and prevention, improving overall operations management of the practice.
•  Protect practice and professional assets from lawsuits through applied risk management techniques, improving and enhancing fiscal efficiency.


ABOUT LELAND MCKAY
Leland McKay in Payson, UT has a B.A. in History from Brigham Young University. Positions: Corporate Trainer - Novell, Inc. Vice President –Crexendo Business Solutions. For over 20 years, Leland McKay has traveled the world as a corporate trainer, presenter and advisor; providing sales, personal productivity, product evangelism and technical training to business and health professionals, employees and entrepreneurs.

At Novell, Inc. he helped develop The Training Team, a highly collaborative inter-disciplinary team that produced training content for various departments. He worked with representatives from other departments to produce coherent training content with consistent
messaging.

At Crexendo, he served as Vice President of a publicly traded Internet software and training company, overseeing all aspects of the largest division within the company. Mr. McKay began working with Legally Mine to promote asset protection and tax reduction to health and business professionals, employees, investors and entrepreneurs, helping numerous people protect their assets, and reduce their tax liabilities.



For complete information on this or other seminars, call Todd Goldman at
(813) 444-1011, Ext 222 • E-mail: tgoldman@wsperio.org


The WSP is a recognized ADA CERP Provider.


The Academy of General Dentistry

Accepted Program Provider FAGD/MAGD Credit

ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing education credit. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hour by boards of dentistry.


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Lutz, FL 33548

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tgoldman@wsperio.org


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